When it comes to digital marketing it is difficult to find an aspect of advertising that is more important than your marketing funnel. This tool will be used to tie all of your advertising efforts together to create a seamless journey for your customers to transition from strangers to dedicated fans of your brand. In this guide, we will cover one of the simplest and most practical funnels that you can start creating for your business today! But before we get into all of that let's break down exactly what a funnel is. The funnel is defined as “your customer's journey with you from the initial stages when someone learns about your business, to the purchasing stage” - Social Sprout The Four Major Stages Of A Marketing Funnel Depending on who you ask there are many different interpretations of the marketing funnel. For the sake of simplicity, this model will be what we are using to break down the different aspects of the funnel. Awareness - This stage is all about your customer's first interaction with your business. This could be seeing an advertisement from your…